BURLINGTON, N.C. – Bestselling author and internationally renowned leadership expert John C. Maxwell will deliver the keynote address at National Agents Alliance’s National Convention in Raleigh, N.C. in January of 2016.
NAA President and CEO Andy Albright made the announcement Sept. 23 during The Wednesday Call, a weekly show Albright hosts via the Internet.
“We are very excited to have John coming in to speak to our team in Raleigh,” Albright said. “I know that John’s message will be what our team needs to kick off 2016, and it will help our team become better leaders. We will pack the Raleigh Convention Center, learn and grow together and it will help us get off to a great start in 2016.”
Maxwell, who has spoken at previous NAA national events, continues an impressive roster of past keynote speakers. They include: Jon Gordon, best-selling speaker and author; Brian Tracy, trainer, speaker and author; Eric Thomas, motivational speaker and author; Lou Holtz, NCAA championship at Notre Dame coach and ESPN analyst; Andy Andrews, best-selling author and speaker; and Chris Gardner, best-selling author and inspiration for the movie “Pursuit of Happyness” starring Will Smith.
“It is so great to get reconnected,” Maxwell said during a recorded telephone call with Albright on Tuesday. “I’m fired up too.”
Maxwell is the founder of The John Maxwell Company and EQUIP, organizations that have trained more than 5 million leaders in 185 countries. Annually, Maxwell speaks to Fortune 500 and 100 companies, international government leaders and organizations such as the United Nations, the United States Military Academy at West Point and the NFL.
A New York Times, Wall Street Journal, and Business Week bestselling author, Maxwell has sold more than 22 million books including “The 21 Irrefutable Laws of Leadership” which sold more than 2 million copies. “Developing the Leader within You” and “The 21 Indispensable Qualities of a Leader” each sold more than 1 million copies. He has authored more than 70 books and his newest book, “Intentional Living” will be released on Oct. 6.
“You are going to see a happy man because I’ve missed you,” Maxwell told Albright. “I’m going to be excited to see you and your people. One of the reasons I’ve always love coming and speaking for your company is because your people are hungry and have a desire to grow and to learn. Every time I talk to them, I find them to be wanting more … receptive and applying what I teach. You know as well as I do that anybody that’s a communicator, the greatest reward they receive is the fact that people take those principles, their lives are changed, they go out and they get better and they help other people get better.”
During the interview, Maxwell told Albright that he believed the culture at The Alliance is what has made the company so great.
“You are a company that wants to add value to people,” Maxwell said. “You are a company that believes in the best in people. You are a company that is built on great values, great principles. I think that is why The Alliance is doing so well.”
The National Convention will take place Jan. 22-24, 2016 at the Raleigh Convention Center in downtown Raleigh. The Alliance has held previous national events in Dallas, Texas; Atlanta, Ga.; Charlotte, N.C. and Raleigh. The event will brings hundreds of insurance agents from all over the United States, giving downtown Raleigh an economic boost to local hotels, restaurants and other businesses.
The Alliance was the first company to host a major event at the RCC when it opened for business in September of 2008. NAA returned for events from 2009-2012. The Greater Raleigh Convention and Visitors Bureau said the direct economic impact provided in these previous years has been as high as $2.4 million for Raleigh. This projection factors in visitor dollars spent at hotels, restaurants, shops and small businesses.
For more information on this event, please visit the registration page at https://www.allianceeventures.com/meetings/2016-national-convention/.